Casablanca Celebrates 30 Years of Home Décor Innovation

Casablanca Group has announced the launch of its “30+ Anniversary Celebration – Crafting Happiness with Artistry” campaign, marking over three decades of excellence in the home décor industry. Established in Hong Kong in 1993, the company has focused on creating European-style home textiles, combining artistic design with functionality. The celebration, which begins on September 12, 2025, will showcase the innovative Toscana 1200 Threads Long-staple Cotton Series and the new CASA-V 7A bedding series.

The campaign highlights the brand’s commitment to quality and creativity, reflecting its design philosophy of “fashion, creativity, and functionality.” Over the years, Casablanca has become synonymous with high-quality sleep products that enhance consumers’ living environments. The new collections will be available in pop-up stores across shopping malls and on the company’s e-commerce platforms until November 3, 2025.

Introducing New Product Lines

Among the standout products is the Toscana 1200 Threads Long-staple Cotton Series, featuring the best-selling “Vine Time” (TF291) pattern. This new design marries traditional paisley motifs with contemporary aesthetics, incorporating soft peach blossoms and branches. The collection is crafted from long-staple cotton, renowned for its exceptional softness and natural sheen, ensuring a luxurious sleep experience.

Casablanca’s CASA-V 7A Antibacterial and Antimicrobial Mechanism promises to further elevate sleep hygiene. The 1800 Threads Pearl Silk Jacquard Series combines Tencel and cotton to deliver a fabric that is smooth, lightweight, and suitable for all seasons. Enhanced with advanced CASA-V 7A technology, this bedding series boasts impressive antibacterial properties, maintaining an effectiveness rate of 88-98% even after 150 washes. This positions CASA-V as a leading choice for consumers seeking both comfort and health benefits.

Commitment to Innovation and Sustainability

Casablanca has consistently prioritized innovation in bedding solutions. The introduction of the CASA–V 5A series in 2015 set new standards for antimicrobial bedding, demonstrating the brand’s focus on enhancing sleep hygiene. The latest TV commercial, which is the first fully AI-produced advertisement in Hong Kong’s home textile sector, aims to promote the CASA-V 7A series, emphasizing its advanced features and luxurious feel.

As part of its anniversary celebrations, Casablanca will share a series of educational stories on social media, detailing the importance of thread count and how it affects sleep quality. This initiative aims to engage consumers and provide insights into the art of creating a comfortable home environment.

Casablanca, officially known as Kasa Tianjiao Group Limited, is listed on the Main Board of The Stock Exchange of Hong Kong Limited. With a strong emphasis on research and development, the company operates under three primary brands: Casablanca, Casa Calvin, and CASA-V. The group’s headquarters is located in Hong Kong, where it continues to integrate Italian design elements into its products.

For more information about the anniversary campaign and new product offerings, visit Casablanca’s official website or their social media platforms. The company remains dedicated to enhancing the quality of sleep for consumers around the globe.