CHANEL and Shinsegae Duty Free Launch Holiday Experience at Incheon

Shinsegae Duty Free has collaborated with the luxury brand CHANEL to unveil the “CHANEL WINTER CONSTELLATION” at Incheon International Airport. This festive mega podium, which marks the earliest start to the Christmas holiday season in Korea, opened on October 28, 2025, and will remain operational until December 5, 2025. The installation, covering an impressive 145.5 square meters, is the largest CHANEL holiday podium in the Asia-Pacific region and the first of its kind in Korea.

Visitors to the podium can immerse themselves in a winter garden and starlit observatory theme, designed to captivate travelers with the allure of CHANEL Beauty. The podium features a comprehensive display of CHANEL’s fragrance, makeup, and skincare products, including popular collections such as N°5, Coco Mademoiselle, Chance Eau Splendide, and Bleu de CHANEL.

One of the standout attractions is a telescope installation that enhances the experience by narrating the story of CHANEL fragrances through a unique sensory lens. Additionally, guests can engage in various interactive experiences, such as skincare consultations, makeup touch-up stations, and dedicated photo spots. A notable feature is the augmented reality (AR) photo zone, which allows visitors to capture memorable moments against a backdrop of CHANEL’s star-shaped constellations and a monumental N°5 bottle.

To celebrate the holiday season, the podium will also showcase exclusive items, including limited-edition fragrances from the Les Exclusifs de CHANEL collection. Notable offerings include the Bleu de CHANEL 300ml, N°5 Refillable Purse Spray, Coco Mademoiselle Intense Refillable Purse Spray, N°5 The White Gold Body Oil, and Coco Mademoiselle Pearly Body Oil 250ml, all available exclusively at Incheon Airport.

Guests holding invitation cards will receive a travel kit and a holiday postcard, while all visitors can enjoy CHANEL’s refreshing skincare service, “LA MINUTE MODE AVION,” available through both online and on-site reservations.

Shinsegae Duty Free’s General Manager of the Cosmetic & Perfume Merchandising Division, HeeEun CHUNG, expressed enthusiasm about this collaboration, stating, “We are delighted to bring CHANEL’s artistic and sensorial holiday experience to travelers at Incheon Airport. Through continued collaborations with global luxury brands, Shinsegae Duty Free will keep elevating the joy of shopping with immersive and memorable experiences.”

Travelers unable to visit the podium in person can still engage with the festive atmosphere online through Shinsegae Duty Free’s website and social media platforms, including Instagram and Facebook. These channels will feature a variety of photos and videos showcasing the CHANEL Holiday Podium, ensuring that the magic of this holiday experience reaches a wider audience.