Eureka Launches Exclusive Offers for TikTok Shop Super Brand Club

Eureka, a longstanding brand in home cleaning with over 100 years of experience, is set to participate in TikTok Shop’s Super Brand Club. From September 8 to 14, 2025, the company will offer exclusive deals, highlighting its innovative NEW400 cordless wet-dry vacuum. This event aims to engage consumers looking for effective cleaning solutions.

The NEW400 vacuum is designed to simplify everyday cleaning tasks. Combining powerful suction with both vacuuming and mopping capabilities, it addresses the common inconvenience of bulkiness found in traditional floor washers. Its self-propelling, lightweight design enhances user experience, allowing for extended cleaning sessions with minimal effort. Equipped with large water tanks and a long-lasting battery, the vacuum ensures uninterrupted performance. Additionally, the hands-free self-cleaning function promotes hygienic maintenance.

Since its introduction, the NEW400 has rapidly gained popularity on TikTok Shop. Priced under $200, it consistently ranks among the best-selling products, with average monthly sales exceeding 3,000 units as of August 2025, according to TikTok Shop data. Its combination of exceptional performance and affordability has made it a preferred choice for households seeking reliable cleaning solutions.

During the Super Brand Club event, shoppers can benefit from discounts of up to 30%, providing an excellent opportunity to experience this trending product firsthand. As cleaning routines evolve, consumers are encouraged to explore Eureka’s latest technology and enhance their home cleaning experience.

Eureka, founded in 1909 in Detroit, Michigan, USA, offers a comprehensive range of vacuum cleaners, including uprights, canisters, stick models, handhelds, cordless options, and robot vacuums. With a commitment to innovation, the brand has maintained its position as a household name in North America and beyond. For more details, visit www.eureka.com or shop at @EurekaUS on TikTok.