Health
HICC Pet Joins Marina One for Mental Wellness Month Event
In October 2025, Marina One in Singapore’s central business district hosted a significant event for Mental Wellness Month, featuring contributions from HICC Pet. The initiative focused on enhancing community wellness through pet-assisted interactions, highlighting the positive effects of animals on mental health.
Event Highlights and Community Engagement
Marina One, a prominent mixed-use development in the Marina Bay area, encompasses Grade-A office towers, luxury residences, and a retail podium. One of its standout features is the Green Heart, a biodiverse garden courtyard designed to serve as an urban sanctuary. This setting provided an ideal backdrop for the wellness initiative, aimed at promoting mental clarity in a high-pressure work environment.
The event operated on the principle that when pets are well-cared for, they contribute to human well-being. To facilitate this, HICC Pet enlisted 12 volunteer dogs through social media outreach. Over two sessions, the event attracted more than 50 participants, including office tenants, residents, and members of the public. This turnout demonstrated a strong community interest in the connection between pets and mental wellness.
Attendees engaged in guided interactions with the volunteer dogs, which provided emotional relief and comfort. They also explored HICC Pet’s gentle cleaning solutions through hands-on demonstrations. The use of HICC Pet glove wipes allowed participants to safely interact with the dogs, fostering shared moments of relaxation for both humans and their pets.
Building Momentum and Future Initiatives
The campaign gained significant visibility both digitally and on-site, thanks to promotions through Marina One’s media channels, tenant outreach, and lobby displays. Online engagement was particularly strong, with an impressive 83% follower interaction rate and extensive story-driven amplification. This outreach emphasized the importance of pet-supported wellness initiatives within the community.
Building on this momentum, HICC Pet announced the launch of its Membership Program in November 2025. This program is designed to transform customers into a loyal community and bridge the gap between online and offline experiences. Members will enjoy exclusive benefits, including a free birthday gift, home grooming classes, and venue rental discounts. Interested individuals can register at https://sg.hiccpet.com/pages/club-introduction.
HICC Pet invites everyone to visit its showroom at Marina One to discover additional member perks and engage further with the wellness initiative. For more information, contact [email protected].
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