Radisson Individuals Marks 100th Property Milestone with Expansion

Radisson Hotel Group has announced a significant milestone, celebrating the expansion of its Radisson Individuals brand, which has now surpassed 100 hotels in operation and development. Since its launch in 2020, the brand has diversified its offerings to appeal to a wide range of travelers. This growth reflects Radisson’s commitment to providing unique experiences while maintaining the distinct identities of its affiliated hotels.

The Radisson Individuals brand is designed for independent hotels and regional chains, allowing them to benefit from Radisson Hotel Group’s extensive global network without sacrificing their individuality. As of now, more than 100 hotels worldwide have joined this growing network, leveraging the recognition associated with the Radisson name. The brand now includes multiple segments, comprising Radisson Individuals, Radisson Individuals Premier, Radisson Individuals Boutique, and Radisson Individuals Retreats. Each segment aims to meet different market needs while ensuring high service standards.

Recent additions to the Radisson Individuals portfolio include notable properties such as Le Relais de La Malmaison, near Paris, and HARBR Hotel Ludwigsburg, located in the Stuttgart area. Also joining the brand is the Crystals Beach Resort Belle Mare, a new hotel situated along the picturesque east coast of Mauritius, and Namah Nainital, the Group’s fourth hotel in Uttarakhand, India.

Elie Younes, Executive Vice President & Global Chief Development Officer at Radisson Hotel Group, commented on the brand’s success, stating, “The exceptional success of Radisson Individuals is testament to Radisson Hotel Group’s ability to help the industry set relevant trends and provide true added value for our owners and guests.” He emphasized that the introduction of three new segments enhances opportunities for hotels to stand out in a competitive market.

The expansion of Radisson Individuals signifies an ongoing commitment to providing diverse accommodation options across various price points, from upper midscale to upper upscale. This flexibility is intended to ensure that both guests and hotel owners find relevance and value in the brand’s offerings.

Hotel owners who affiliate with Radisson Individuals gain access to a robust support system, including marketing resources and a loyal customer base. The Radisson Rewards program, which boasts over 24 million members, further enhances the value of joining the Radisson family. Members enjoy various benefits and rewards that enhance their travel experiences across the Group’s extensive portfolio.

Radisson Hotel Group operates in over 100 countries with more than 1,580 hotels in various stages of development. The Group’s mission revolves around the ethos of “Every Moment Matters,” with a strong emphasis on exceptional service through their signature Yes I Can! service philosophy.

The company also prioritizes sustainability, aiming for net-zero emissions by 2050 and implementing initiatives like carbon-compensated meetings. As all of its hotels work towards sustainability verification, Radisson Hotel Group is committed to making eco-friendly choices accessible to travelers.

The health and safety of guests and team members remain paramount, with strict health protocols in place across the Group’s properties. This focus on safety ensures that guests can enjoy their stays with peace of mind.

In conclusion, the expansion of the Radisson Individuals brand marks a significant achievement for Radisson Hotel Group, reflecting its dedication to providing unique and high-quality hospitality experiences around the globe. For more information about Radisson Hotels and the Radisson Individuals brand, visit their corporate website or connect through various social media platforms.