RIMAN Launches in Japan with Successful Events in Tokyo and Osaka

RIMAN, a premium skincare and wellness brand from South Korea, officially launched in Japan with two vibrant events held in Tokyo and Osaka on December 13 and 14, 2025. The gatherings attracted approximately 1,100 participants, showcasing strong interest in the brand’s entry into the Japanese market.

During the events, key figures such as Youngsu Hwang, Chief Sales Officer, and Danny Bae, President of Sales, highlighted the significance of this launch. The attendees included both local enthusiasts and international guests eager to experience RIMAN’s innovative products firsthand. Orders for RIMAN’s products opened on December 12, allowing Japanese consumers to access the brand immediately.

Interactive Experiences and Future Plans

Each venue featured product experience zones, where participants could engage with RIMAN’s skincare and personal care items. The positive feedback from these interactive demonstrations underscored the brand’s potential to thrive in Japan’s burgeoning K-beauty market, known for its robust demand for skincare products.

RIMAN’s strategic timing for entering this market aligns with Japan’s increasing appreciation for K-beauty. Hwang expressed confidence that Japan could quickly become one of RIMAN’s leading global markets, emphasizing the importance of building a strong foundation early on. Looking forward, RIMAN plans to unveil the “House of RIMAN,” a salon-style experience space, in 2026. This initiative aims to deepen consumer engagement and foster brand loyalty.

Promotional Offers and Market Aspirations

The launch events generated an atmosphere of excitement among attendees, who expressed eagerness to access RIMAN’s products in Japan. To celebrate this entry, RIMAN will offer a limited-time promotion that includes a waived registration fee for the purchase of a Starter Kit and commission incentives for members who achieve Team Leader status. Additionally, qualifying leaders will receive special invitations to RIMAN VILLAGE in Jeju Island.

“Japan has enormous potential, and we at RIMAN believe it will quickly become one of our largest global markets,”

stated Youngsu Hwang during the event. This sentiment reflects RIMAN’s commitment to establishing a lasting presence in Japan and the broader aspirations the company holds for its future growth in the region.

Founded in 2018, RIMAN has been redefining K-beauty by combining heritage ingredients with cutting-edge technology. The company operates a fully integrated system that includes raw material cultivation at its Centella Smart Farm on Jeju Island, research and development at ASK Labs, and consumer experiences at RIMAN Village. Guided by the philosophy of delivering “a difference people love,” RIMAN is dedicated to producing high-performance, trustworthy skincare and wellness products for customers worldwide.

For more information about RIMAN and its offerings in Japan, visit www.jp.riman.com.