Jacob & Co Unveils First Boutique in Singapore with Luxury Offerings

Jacob & Co, a renowned name in luxury watchmaking and jewellery, has officially opened its first mono-brand boutique in Singapore. Located at Takashimaya Shopping Centre, this new establishment marks a significant milestone for the brand and its long-term partner, Sincere Fine Watches. The boutique not only showcases the full range of Jacob & Co’s innovative timepieces but also introduces the brand’s fine and high jewellery collections to the Singaporean market for the first time.

The new boutique represents a shift for Sincere Fine Watches, expanding beyond its traditional role as a watch retailer to become a curator of a complete luxury experience. Situated adjacent to Sincere’s refreshed flagship store, the boutique serves as a dedicated space for collectors and enthusiasts to explore the unique creations of Jacob & Co.

A Legacy of Innovation and Artistry

Founded in 1986 by Jacob Arabo in New York City, Jacob & Co began its journey as a jewellery house before transforming into a leader in contemporary watchmaking. The brand has always embraced innovation, pushing the limits of traditional horology. Jacob & Co is celebrated for its kinetic watches that tell intricate stories through their mechanisms. The timepieces feature elaborate designs, including twin and triple-axis tourbillons and mechanical automata, blurring the lines between art and engineering.

This unique approach has not only garnered a loyal following but has also made Jacob & Co a staple in the world of pop culture. Celebrities such as Jay-Z, Rihanna, and Madonna are among its high-profile clientele, alongside athletes like football legend Cristiano Ronaldo and tennis star Alexander Zverev. In Asia, the brand has developed strong ties with local influencers, including Donnie Yen and Lee Byung-hun, through exclusive designs and collaborations.

A Boutique That Redefines Luxury

The Jacob & Co boutique breaks away from conventional retail designs, resembling a modern art gallery that emphasizes movement and brilliance. The interior features the brand’s signature star motif, complemented by high-gloss surfaces and integrated LED lighting. This creates an atmosphere reminiscent of a celestial canopy, enhancing the experience of viewing the luxury items on display.

The boutique is designed to promote exploration, with each display case revealing different aspects of Jacob & Co’s offerings, from cosmic complications to high jewellery masterpieces. A central display tower anchors the space, while a curated celebrity wall highlights the brand’s cultural impact.

Among the standout pieces available are the Brilliant Skeleton Northern Lights Red, Astronomia Tourbillon Regulator, and The World Is Yours Dual Time Zone Salman Khan. Each timepiece encapsulates the brand’s commitment to creativity and technical excellence.

The Brilliant Skeleton Northern Lights Red features a striking 44mm rose gold case adorned with over 11 carats of diamonds, showcasing an openworked movement that combines aesthetics with functionality. Limited to just 101 pieces, it serves as a statement of both luxury and craftsmanship.

The Astronomia Tourbillon Regulator, notable for its 3D rotating movement, showcases a unique design that allows for near-total visibility of its intricate mechanics, including a double-axis flying tourbillon. This piece is limited to 99 units and exemplifies the brand’s innovative spirit.

Additionally, the collaboration with Indian film star Salman Khan on The World Is Yours Dual Time Zone introduces a personal element, reflecting both his heritage and values. This timepiece features a dual-time mechanism and a globe-like dial, making it a practical and meaningful addition to the collection.

As part of the expansion into jewellery, Jacob & Co has introduced its fine and high jewellery collections in Singapore. These pieces embody the same bold design principles as the watches, with collections like Rare Touch and Love Lockdown showcasing intricate craftsmanship and innovative design.

The opening of the Jacob & Co boutique in Singapore is not just about introducing luxurious products; it signifies a broader shift in the luxury market. As collectors increasingly seek pieces that combine emotional storytelling with technical ingenuity, Jacob & Co stands ready to meet that demand. The boutique is set to become a key destination for watch and jewellery enthusiasts in the region.

The Jacob & Co boutique is now open at #02-12D Takashimaya SC, inviting visitors to immerse themselves in a world where creativity, precision, and luxury converge.